Chinese are tourism’s biggest spenders

China overtook Germany and the United States as the largest spender in international tourism in 2012, according to UNWTO, with an expenditure of US$ 102 billion. The market is only getting bigger, in fact The Tourism Administration of China predicts that more than 100 million Chinese tourists will travel abroad in 2014.

Experts from the hospitality industry discuss increased travel within and out of China:

UNWTO says that the increase has been due to, “rapid urbanization, rising disposable incomes and relaxation of restrictions on foreign travel.”

Hotels.com has been following Chinese travel trends since 2012. The Chinese International Travel Monitor 2014 shows that 97% of Chinese travellers have been abroad for leisure and 49% have been for business and education. It says that Chinese international travellers were the top spenders for hotel accommodation in Australia, Japan, Netherlands, and New Zealand in 2013.

This monitor surveyed Chinese travellers about booking and travel behaviour. The research found that on average Chinese travellers looked at almost five sources of information when researching holidays, which is up from four in the 2013 monitor. 53% said they book accommodation online or through a mobile app. 59% of those surveyed said Free Wi-Fi was the most important service they look for on a trip abroad, and 71% of hoteliers said that Free Wi-Fi was the service most requested by guests from China. This desire for connectivity reflects global trends.

Countries across the globe, including Mexico, New Zealand, Russia, Spain, Taiwan, UK, and the US are targeting this growing source market with tourism campaigns and initiatives. However, according to Hotels.com, Australia is the place Chinese travellers would most like to visit. The USA was the top destination actually visited in 2013, and Hong Kong and Thailand follow in second and third place.

If you’ve been sent to this page and you’re not yet on the circulation list to receive these regular briefings and you would like to sign up, you can do see here. It’s free.

Video clips produced by ybc.hpgcms.wpengine.com for the Hospitality Channel, including interview from industry conferences such as the IHIF conference as well as specific Hospitality Channel shoots.

Briefing: maintaining motivation and loyalty in colleagues

A motivated team member is infinitely more valuable than a stifled or disengaged one. Both new talent and top executives are more likely to be loyal if they are offered opportunities to grow and have an active involvement in company achievements.

How important is it to provide avenues for professional development? In this briefing leaders in the hospitality industry discuss their experience of motivating and encouraging staff. With comment from:

  • Christine Hodder, General Manager at The Stafford London by Kempinski on motivating staff and developing team players.

  • Bob Loewen, COO of Wyndham Hotel Group on people being a core philosophy.

  • William Heinecke, Chairman & CEO of Minor Group on getting staff loyalty through empowerment

  • Amine Moukarzel, President of Golden Tulip Hotels on retaining top staff through motivation


    If you’ve been sent to this page and you’re not yet on the circulation list to receive these regular briefings and you would like to sign up, you can do see here. It’s free.

    Video clips produced by ybc.hpgcms.wpengine.com for the Hospitality Channel, including interview from industry conferences such as the IHIF conference as well as specific Hospitality Channel shoots.

Briefing: an appetite for investment in the Middle East

With the world’s eye currently focused on specific parts of the Middle East, it is important to also focus on the huge opportunity open to hospitality and other industries throughout areas of the Middle East. This broader market is one of huge growth and potential for all sorts of hotel product and the pipeline for new developments is massive.

Understanding where the opportunities lie is important, and whether demand is continuing to outstrip supply in some of the most prolific hospitality markets including Saudi Arabia and Dubai is discussed by our leading experts in this briefing. Including video clips from:

  • Elizabeth Winkle, Managing Director of STR Global on the incredible pipeline in the Middle East
  • Bob Loewen, COO of Wyndham Hotel Group on bringing their brands to the Middle East
  • Christopher Knable, COO of Katara Hospitality on the opportunity the World Cup brings for hospitality
  • And Darroch Crawford, Managing Director of Premier Inn Hotels LLC on the market demands in Dubai
 


If you’ve been sent to this page but you’re not yet on the circulation list to receive these regular briefings and you would like to sign up, you can do so here. It’s free.

Video clips produced by ybc.hpgcms.wpengine.com for the Hospitality Channel, including interviews from industry conferences such as the IHIF conference as well as specific Hospitality Channel shoots.

Chat Button