Tag: melia hotels

Briefing: creating positive online sentiment with engaged consumers

Posted on by HPG Advisory

The explosion in the way that everyone uses technology has dominated much conversation over the last few years. Technology, and more specifically the Internet, has brought new opportunities and new headaches for some in the way they communicate with stakeholders.

Consumers now engage with brands more directly in an online world which is completely segregated from the ‘real-world’ experiences they are having. Hoteliers need to react and engage with these online conversations to mitigate the risk of their brands being diluted. In this briefing we hear from:

  • María Zarraluqui, VP – Development of Melia Hotels International on the challenge of keeping up with these digitally engaged guests.
  • Gerald Lawless, CEO of Jumeirah Group on how to react to online negativity
  • Ewan Cameron, CEO of Lonrho Hotels on filtering through the information overload
  • And Robert Gaymer-Jones, CEO of Sofitel Luxury Hotels on creating that sought after online buzz.
 


If you’ve been sent to this page but you’re not yet on the circulation list to receive these regular briefings and you would like to sign up, you can do so here. It’s free.

Video clips produced by ybc.hpgcms.wpengine.com for the Hospitality Channel, including interviews from industry conferences such as the most recent IHIF conference as well as specific Hospitality Channel shoots.

Briefing: global development of hospitality brands

Posted on by HPG Advisory

Economic recovery globally is in a much better position than it was 12 months ago. Some markets however are still struggling whilst others are thriving and it’s integral to understand the macro-economic fundamentals before getting into the detail.

Whether you are a hospitality developer or an investor, understanding what product is needed in each market is essential and many believe this has fundamentally changed in recent years.

Which markets are the developers investing time and money to get a hotel product into locations? Which hotel product will work well in specific locations? How do you go about putting together a successful deal? All discussed in this briefing, including comments from:

  • Gerald Lawless, CEO of Jumeirah Group on the global growth of the luxury brand
  • Richard Candey, Head of Hospitality at DTZ on what makes a great deal
  • Maria Zarraluqui, VP – Development of Melia Hotels International on the worldwide regions her group are investing in
  • Mark Wynne-Smith, Global CEO of Jones Lang LaSalle Hotels on transactions in the US & EMEA region.
 


If you’ve been sent to this page but you’re not yet on the circulation list to receive these regular briefings and you would like to sign up, you can do so here. It’s free.

Video clips produced by ybc.hpgcms.wpengine.com for the Hospitality Channel, including interviews from industry conferences such as the most recent IHIF conference as well as specific Hospitality Channel shoots.

Chat Button