Tag: Nicolas Mayer

Briefing: Guest satisfaction – Meeting expectations

Posted on by Guy Lean

A new study from J.D. Power has found that the overall hotel guest satisfaction score in the US has risen to a record high of 804 out of 1000 in 2015.

It is a different story in the UK. A survey by Hotel Info looked at guest satisfaction scores in Europe. The UK only scored 7.39 out of 10, which put them second from bottom in the list and far behind the top ranked Slovakia, which had an impressive score of 8.22.

So what makes the difference in these scores, and how important is guest satisfaction anyway? Our experts discuss how to ensure guests have what they want:

J.D. Power’s 2015 North America Hotel Guest Satisfaction Index Study is in its 19th year and this is the first time the overall score has passed the 800 point, having risen 20 points from 2014. The factors covered in the score are; the reservation, check-in/check-out, guest room, food and beverage, hotel services, hotel facilities, and cost and fees.

The study suggests that there are two very important elements in achieving good scores. One is that staff anticipate needs and offer friendly service. The second is that the overall operation meets the guest’s expectations of that hotel. The expectation element will vary depending on the branding of the hotel, whether it is a luxury or a budget hotel, and the cost. Guests expect to get what they pay for, and seek out good value.

The survey put The Ritz-Carlton top of the luxury segment, and put Microtel Inn & Suites by Wyndham top of the Economy Segment in the US.

Hotel Info’s survey of six million guest evaluations compared guest satisfaction in cities in the UK.  Sheffield had the highest score in the UK at 8.03 whereas the UK’s biggest market and capital city, London, lagged behind with a score of 7.12.

If you’ve been sent to this page and you’re not yet on the circulation list to receive these regular briefings and you would like to sign up, you can do so here. It’s free.

Video clips produced by yBC for the Hospitality Channel, including interview from industry conferences such as the IHIF conference as well as specific Hospitality Channel shoots.

Briefing: Global employers need to rethink recruitment

Posted on by Guy Lean

A new report from CEB has revealed that 1 in 5 new hires are “bad” or a “regretted decision”. Staff are of vital importance to the success of a business and the recruitment process can be an important factor in the way a new recruit behaves, according to the CEB SHL Global Assessment Trends Report, first published in November 2014. The report states that; ‘New hires who report a positive candidate experience apply 15% more discretionary effort and are 38% more likely to stay with the organisation.’

Does more attention need to be paid to recruitment in hospitality? Our experts give their insight:

Global employers are finding it difficult to find and keep talent. A survey by Towers Watson found that 65% of respondents were experiencing problems attracting ‘top performers’ and 64% had problems attracting ‘high-potential employees’. It also highlights that employee career development could be paid more attention as only, ‘27% say their organisations monitor the effectiveness of their career management programmes.’

According to the research base pay/salary, job security, and career advancement opportunities were the top three things mentioned by employees that attract them to new roles. However when business leaders were surveyed they only ranked job security 7th suggesting that there is a lack of recruitment understanding across employers.

If you’ve been sent to this page and you’re not yet on the circulation list to receive these regular briefings and you would like to sign up, you can do see here. It’s free.

Video clips produced by ybc.hpgcms.wpengine.com for the Hospitality Channel, including interview from industry conferences such as the IHIF conference as well as specific Hospitality Channel shoots.

Gen Y seek freedom from old style management

Posted on by Guy Lean

Generation Y will be the largest part of the workforce in 2015. A new study from Ashridge Business School and MSLGROUP says that Generation Y have a completely different attitude to work. The study shows that Generation Y, also known as Millennials, no longer go into the world of work with the expectation of staying in one organization and working their way up. In fact, 43% of those surveyed worldwide said they intended to leave their current company in the next two years.

Experts from the hospitality industry comment on the Generation Y workforce:

Research shows that Generation Y would prefer to have some freedom to live their lives rather than dedicate all their time and energy to work. On average, 89% of the working under 30s surveyed by Ashridge in India, China, UK, France, USA and Brazil, said that work-life balance was important to them. This tallies with research by PwC in which 71% of their millennial employees said that work demands interfere with their personal lives. This report also found that: ‘Millennials do not believe that productivity should be measured by the number of hours worked at the office, but by the output of the work performed.’

Generation Y also wants a new type of manager. In the Ashridge survey, overall, less than a third (31%) felt the role their manager played fitted what they want. They consistently said their ideal manager would act as a friend or mentor. In their working lives, a sense of achievement, feeling valued or respected, and job security were also highly valued.

This week’s videos feature comment from:

  • Nicolas Mayer, Partner, Industry Leader – Lodging & Tourism, PWC on how to maximise your Gen Y workforce.

  • Karen Friebe, Partner, Berwin Leighton Paisner LLP on increasing flexibility in work.

  • Ömer İsvan, President, Servotel Corporation on working with a new generation of talent.

  • Wolfgang Neumann, President & Chief Executive Officer, The Rezidor Hotel Group on company leaders connecting with Gen Y staff on social media.

If you’ve been sent to this page and you’re not yet on the circulation list to receive these regular briefings and you would like to sign up, you can do see here. It’s free.

Video clips produced by ybc.hpgcms.wpengine.com for the Hospitality Channel, including interview from industry conferences such as the IHIF conference as well as specific Hospitality Channel shoots.

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